Our Mission

Whiskey barrel being pushed up ramp onto truck

MIDWEST • BARREL • CO.

MISSION

To be a catalyst in creating memorable experiences that are better for our people, planet & beverages by providing one thing: Damn. Good. Barrels.

VISION

Make barrels accessible to anyone and everyone.
Damn. Good. Barrels.™

OUR BRAND PROMISE

At Midwest Barrel Co. we take pride in doing things right. Simply put, that means our customers get the right barrel at the right time, by people who actually give a damn. It’s our promise.
Damn. Good. Barrels.™ Guaranteed

CORE VALUES

Our guiding ethos is rooted in principles straight from The Heartland. As we continue to grow and evolve our business, culture and brand, these three values remain the same.
  • Cheers to Family Icon
    CHEERS TO FAMILY
    More than just a team, we’re family. Always willing to lend a helping hand, statements like it’s not my job don’t exist. We bring our very best, every time, and celebrate the impact on our products, people and planet. Happy hour anyone?
  • Improve The Weather Icon
    IMPROVE THE WEATHER
    We are a team through and through. And part of pulling our weight is bringing more than a positive attitude. Drama, toxic behavior and politicking are not welcome here. We like to improve the weather by keeping it real. We treat each other with respect, inclusion and transparency.
  • Act Like An Owner Icon
    ACT LIKE AN OWNER
    As a team of creators & makers, we take pride in what we do. Hard work, responsibility and quality are the standard, not the exception. Whenever possible, we ACT. Don’t know? ASK. Mistakes happen. OWN IT. We empower our self motivated team to have an entrepreneurial mindset.
Cheers to Family Icon
CHEERS TO FAMILY
More than just a team, we’re family. Always willing to lend a helping hand, statements like it’s not my job don’t exist. We bring our very best, every time, and celebrate the impact on our products, people and planet. Happy hour anyone?
Improve The Weather Icon
IMPROVE THE WEATHER
We are a team through and through. And part of pulling our weight is bringing more than a positive attitude. Drama, toxic behavior and politicking are not welcome here. We like to improve the weather by keeping it real. We treat each other with respect, inclusion and transparency.
Act + Ask + Own It Icon
ACT LIKE AN OWNER

As a team of creators & makers, we take pride in what we do. Hard work, responsibility and quality are the standard, not the exception. Whenever possible, we ACT. Don’t know? ASK. Mistakes happen. OWN IT. We empower our self motivated team to have an entrepreneurial mindset.

WHAT MAKES US UNIQUE?

Because barrels can be complicated, we have a team of brewers, bourbon aficionados, craft beer lovers, bbq masters and DIYers ready to share their expertise and know-how with you.
Easy Icon

EASY

We keep things simple & speedy - order online or talk to a human. It’s up to you.

Exclusive Icon

EXCLUSIVE

We have exclusive partnerships & products (hello Willett barrels) that equal trust, access and consistency.
Education Icon

EDUCATION

We humanize the education experience by being your all-access barrel consultants.
  • Easy Icon
    EASY
    We keep things simple & speedy - order online or talk to a human. It’s up to you.
  • Exclusive Icon
    EXCLUSIVE
    We have exclusive partnerships & products (hello Willett barrels) that equal trust, access and consistency.
  • Education Icon
    EDUCATION
    We humanize the education experience by being your all-access barrel consultants.